One of the most important things we have to consider when starting a new website is choosing the ‘right’ domain name. A lot of experts agree that domain names optimized with the targeted keywords are the best but there are many pros and cons when come to the domain extension or hyphenated domain names. I found a useful article on the NobleSamurai blog that is worth reading. You may click on the link I provided but if you are in a hurry you can read the post here.
Some Questions About Domain Names:
* Does it matter whether we have .com , .net , .biz, .org, (etc) for SEO purposes?
* If your main keyword domain has gone, what is the impact of using hyphens?
* Does having a keyword in a broad match domain name have as much value as an exact match keyword domain?
* What is best practice for adding a word to the beginning or end of the domain/phrase – which is better?
* would it be prudent to register a domain name in the top three TLD’s just to keep the competitors at bay?
To answer the questions above NobleSamurai posted two videos made by Kenny Goodman. If you don’t now him, Kenny originally made his money dominating the lead-generation side of some of the most hyper-competitive industries around – Finance, Telecommunications, Nightclubs (promoting Ministry of Sound clubs in the UK) and even Skip Rental (Dumpster Rental). Two of the businesses he’s created to date have been valued at over $10,000,000.
It’s through lead-generation that Kenny honed his skills around SEO, and SEO for domain names.
Domains as “Virtual Real Estate”
At the same time, Kenny also began treating domains like real estate after seeing he could get better returns from his domains than his bricks-and-mortar properties – buying, renovating, and building up the domains – then leasing or selling them for big profits.
* In one recent transaction Kenny bought a $69 domain, and sold it within weeks for $25,000 – a 36,132% Return On Investment (try doing that in real estate!)
* In another, he bought a £500 (UK) domain, got it ranked on the first page in Google, and then sold it for £12,000 (that’s a quick profit of over $17,000 USD, or a 2,300% Return On Investment.)
(He also uses a unique strategy for acquiring domains, then renting them out to big businesses for a monthly fee, earning himself a healthy ongoing cashflow from each domain instead of selling the domain for a once-off fee – but to get that strategy, you’ll need to ply him with a good bottle of red wine.)
Domain Name SEO 101
In his first video Kenny takes us through the fundamentals of domain optimization – Domain Name SEO 101 – what a domain is, and what it is that defines that gap between a good domain name and a bad domain name.
The key focus of this video is the critical difference between Exact Match, Phrase Match and Broad Match optimized domains, and how the search engines give Exact Match optimized domains higher rankings.
Understanding Domain Name SEO – Your Questions Answered
In this second video Kenny will be answering questions taken straight from the recent blog comments – while explaining many of the core concepts it’s important to know about when you are optimizing your domains.
This second video focuses on the questions:
# Which is the best domain name extension – .com, .net, .org, .com.au, etc – does it matter?
# Should you avoid hyphenation in domain names?
# Does “keyword density” affect domain names?
# Adding prefixes and suffixes to domains – what are the right and wrong ways?
In this video Kenny offers his own personal experience around key factors and how they’ve given him better results, and provides guidance around some of the more hotly debated points around domain name optimization.
There are many good questions raised by the NobleSamurai blog readers after watching these videos, in case you have some questions in mind please visit the blog here. NobleSamurai has a product called MarketSamurai. It’s a very good Keyword Research Tool that allows free user to do Keyword Research. Try it, you’ll like it!
No related posts.
There’s no doubt that picking a domain name that either is or contains a highly-searched keyword is a good tactic for aiding in natural search traffic. And, such domains will be more desirable to potential buyers if flipping domains is what you’re aiming to do. It’s usually worth throwing up some kind of site, even if it’s only a few pages, on a domain so Google will index it. If you use advertising on the site, especially Adsense, you can provide a buyer with the stats to show the earning potential of a site and using tracking code like Google Analytics will show buyers the demographics of your visitors. All that means you can command a higher price for a domain when you come to sell it.
Gary.
.-= gnugent´s last blog ..Starting My Journey With Alex Jeffreys =-.
Hey
I was thinking very hard when i picked my name for my blog but ended up going with my name but i do agree picking a name with keywords really do help
Thanks
Davy
HI
I think the domain name is definately important. I must admit that I hope mine stands out and is not too big??
Nick
http//workfromhomeideas-nickstentiford.com
Nice post! The very first step of starting out anything is very important. Same with picking a good domain name that is catchy and sweet to begin your online career. Once the good foundation is established the rest of the way is just not so far away in creating a system and expanding yourself. Good luck!
Hi Rudi,
No doubt picking the right domain name is HUGE! I love the Market Samurai and have been using it myself for the past few weeks and it has helped my choose a domain name for a new site of mine, the first of many!
Of course I also have a domain with my own name for branding purposes.
To your success,
Lesley
.-= Lesley “Wes” Klatt´s last blog ..Week 3- Generating Traffic =-.
Hi Rudi
I was sold on market samurai when I did 30 day challenge last year. I wanted to do the challenge this year but I just do not have enough hours in my day.
A little about me – My name is Sue McDonald and I am a student of Mark Terrell and I am actually going through the course a second time – by invitation. I love it and know if I do all he says, I will be successful. I am Australian but the US is my second home as I have family there and visit quite often. This is why I started Internet Marketing so I can travel whenever I want and have the money to do what I want.
Well I hope you are doing well and you become very successful. I would love you to come visit my blog and leave a comment.
Kind regards
Sue
.-= Sue McDonald´s last blog ..Week 3 of the Newbies Course =-.
Hey Rudi
I have just come for a visit to your site. How are you going?
Yes it’s Mark and I am following my students as they post on other peoples blogs. They don’t know that I am always checking to see they are getting results. I am passionate about helping them achieve and then they are able to make some money online exactly the same as I am doing. It is not really difficult as long as they are willing to put in the effort.
Keep up the good work.
Regards
Mark
.-= Mark * Coaching Newbies* Terrell´s last blog ..Coaching Newbies 20 Launch =-.
Hi Rudi,
Your Domain name is important and should have lots of thought.Currently I only have use my name for my blog. In the future I want to have a good name that tells who I am or what I am doing. As of right now,this is all new to me.I have alot to learn.
My name is Rose Kline and I am taking coaching from Mark Terrell. He showed me how to start a blog. We are into our week 8 and I really am not looking forward for it to end. I would love if you could visit my blog and any helpful tips would be great in a comment.
Hope you are very successful and if there is any way I can help, please let me know. My email is: wend456393@aol.com
Best Wishes,
Rose
.-= Rose Kline´s last blog ..The Newbies Course – Week7 =-.